Your figures give you a clear indication.
An entrepreneur asked me which offer to focus on to grow her company without spreading herself too thin. đĄ As it turned out, after an overview of her revenue breakdown over the last 12 months, the majority of her sales came from a single offer.
It was then just a matter of validating a few points, including:
- 1ïžâŁ Is the offer still consistent with what she wants to broadcast and who she enjoys working with? â
- 2ïžâŁ Is it relatively easy to find customers in sufficient quantity for this offer? â
đ An under-exploited growth lever has become crystal clear. đ
What revealing lesson have you already learned by looking at your figures?